Spirit: Self-improved, Comprehensive, Challenging, Excellent
Tenet: Pragmatic, Excellent, Sincere, Perfect
Business Philosophy: Build confidence in success; take an efficient action; give full play to a team; enhance participation and interactivity; promote cohesive force, innovation ability and executive force; dare to shoulder the responsibility and meet challenges; so said, so done.
Learning: Work in learning, learn in work, to create a learning-type enterprise
Quality: Quality is life; quality is endless.
Service: To meet customer demands is our pursuit, our starting point and our driving force!
Team: Union is strength.
Talents: Talents are the first resource of an enterprise; every one is potential to be excellent.
Market: Customers’ praise and smile are market; an enterprise’s concept and choice are market; employees’ feeling and action are market.